The GlobalCom PR Network Competence Team for Consumer & Lifestyle combines the knowledge and expertise of all the agencies in our global network that are working intensively on B2C campaigns.
Products and services from a wide range of consumer lifestyle sectors are well represented across the agency teams – from cosmetics and designer furniture to consumer electronics and gadgets, food and drink to FMCG and washing machines to financial services.
We have intimate knowledge of the global markets from a local perspective. An exchange of experience between the agencies helps us gain an insight into the various markets worldwide with their distinctive particularities and to develop relevant creative ideas
That is why, for example, for product introductions and expansions into new markets, customers prefer to rely on our expertise.
Our agency network works for many well-known brands and offers a comprehensive service portfolio. We assist our customers with product launches and ongoing campaign support.