Leading market entry to Myanmar with CSR

YANGON, April 10, 2014 – As companies move to enter Myanmar following the country’s decades of isolation, there is a growing consensus about the benefits of leveraging Corporate Social Responsibility as a component of market entry.

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The thinking is that entering Myanmar with a strong CSR campaign helps companies meet key local stakeholders in the public and private sectors, build infrastructure, and collect insights about the business environment and mind-set of the local people.  Add to this the fact that Myanmar’s needs for support are huge, and the concept of CSR as a market entry tool makes good sense.

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Thailand: Tops and Flops in international PR

Today our series features Paphada Tuanghirunvimon of Vero PR, www.veropr.com –  GlobalCom PR Network’s partner agency in Thailand – who gives us some insights into “Tops and Flops” in the Thai market.

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Want to Get Your PR Agency Involved in the Renewable Energy Industry? Check Out This Opportunity!

Learning to write on a computerWe have a new opportunity for partners in the GlobalCom network with an interest in the renewable energy industry.  This is an opportunity to help disadvantaged people, protect the environment and grow your public relations business.

GlobalCom’s new partner in Asia-Pacific, Vero Public Relations, has developed a relationship with two organizations that are working to bring clean energy to people in Asia who are living without electric power.  Green Grid Asia Ltd, a clean energy firm, and 100 Friends, a non-profit organization operating in Asia for more than 20 years, are prepared to install and manage solar power systems for schools and orphanages that currently operate off the electric grid. 100 Friends is a 5013c organization.  Read more

Vero Public Relations represents GlobalCom in Thailand and Vietnam

Vero PR - PR partner in Thailand and VietnamPublic Link, Salud y Comunicación, Tourism PR agencies in different markets – GlobalCom has gained so many new European partners during the last couple of months. With March PR and HealthStar PR we are also very happy in the US. Just the Asian tigers were still a rare species within our “zoo”…

One of them has approached GlobalCom for a while before jumping in: Vero Public Relations is going to represent our network in Thailand and Vietnam and will thus strengthen GlobalCom’s business in Asia. Read more