Blog – GlobalCom PR Network https://www.gcpr.net A new generation of PR agencies Fri, 05 Jun 2020 15:06:48 +0000 en-GB hourly 1 https://wordpress.org/?v=5.4.1 The New Normal in Numbers https://www.gcpr.net/blog/the-new-normal-in-numbers/ Fri, 05 Jun 2020 14:15:40 +0000 https://www.gcpr.net/?p=23245 During the past weeks we have published several of posts on how the Covid-19 related measurements have influenced our business lives, have accelerated trends such as the progressing digitalization and virtual events, triggered changes in social media management and the need for cost effective PR support. The team of Statista has now summarized trends and […]

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Social Media Management in the Age of Coronavirus https://www.gcpr.net/blog/social-media-management-in-the-age-of-coronavirus/ Thu, 04 Jun 2020 09:00:31 +0000 https://www.gcpr.net/?p=23228 Can you guess what the most blocked keyword in the world currently is? Unsurprisingly, it’s coronavirus. COVID-19 is upending life as we know it, making the new normal anything but. Everyone, brands included, is adapting to a world that’s less familiar and comfortable. Already challenging, brand management is now like dancing on a tightrope. As […]

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New formats that will help to make your online events more interesting https://www.gcpr.net/blog/new-formats-that-will-help-to-make-your-online-events-more-interesting/ Thu, 28 May 2020 11:54:13 +0000 https://www.gcpr.net/?p=23222 In the context of a pandemic, a number of people experience tremendous stress. Borders are already closed, vacations and plans are disrupted and information storm is constantly attacking. A corporate event will help your employees to distract themselves, relieve anxiety, see each other, unite and ultimately increase their productivity. We are sure that this will […]

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How Social Distancing is Changing Social Media https://www.gcpr.net/blog/how-social-distancing-is-changing-social-media/ Wed, 20 May 2020 08:45:45 +0000 https://www.gcpr.net/?p=23191 Over recent months, we have seen dramatic changes in people’s lives and routines around the world. With many of us self-isolating and staying home to mitigate the spread of COVID-19, our collective attention has turned to online social platforms unlike ever before, in an effort to keep us connected and entertained. Innovation in content creation […]

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Digital Industry: Continuously Optimizing Processes https://www.gcpr.net/blog/digital-industry-continuously-optimizing-processes/ Thu, 14 May 2020 09:31:18 +0000 https://www.gcpr.net/?p=23097 Industry 4.0 and IIoT are more than just cryptic letter sequences. The terms stand for topics that concern everyone – businesses as well as consumers. About their meaning for companies and communicators. “How can we design more effective and efficient work and production processes?” This question has been asked by companies in all industries since […]

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5G network from the angle of a PR expert https://www.gcpr.net/blog/5g-network-from-the-angle-of-a-pr-expert/ Thu, 23 Apr 2020 07:53:39 +0000 https://www.gcpr.net/?p=23050 Technological innovations often provoke controversy and come across less favorable public perception. Resistance to the new has existed as much as human progress, but the rapid development and use of technology in the modern world deepens the issue of utility and safety. Fear about the introduction of the 5G network is, therefore, no exception. There […]

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Improve your food and beverage business with PR https://www.gcpr.net/blog/improve-your-food-and-beverage-business-with-pr/ Thu, 09 Apr 2020 13:00:20 +0000 https://www.gcpr.net/?p=22968 When having a food & beverage business a quality relationship with your customers and the media is just as important in any other business. To keep your business objectives, it is of extreme value to make you brand a topic in the masses, a conversation opener at any social event, because “nothing says loving, like […]

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Three fundamental principles of successful digital advertising in Vietnam https://www.gcpr.net/blog/three-fundamental-principles-of-successful-digital-advertising-in-vietnam/ Thu, 02 Apr 2020 13:00:49 +0000 https://www.gcpr.net/?p=22938 Since the emergence of Industry 4.0 and internet revolution, sales and marketing methods have been changing. The new measures have replaced the traditional ones. Online marketing gradually grows while social media and e-commerce platforms now play an important role in promoting consumer awareness about products, brands and services of companies. In Vietnam, 80% out of […]

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Ready to manage a remote workforce? https://www.gcpr.net/blog/ready-to-manage-a-remote-workforce/ Tue, 31 Mar 2020 12:30:08 +0000 https://www.gcpr.net/?p=22892 6 tips for decentralised work with employees in the home office or in the field Companies in Europe and around the world are facing major challenges due to the measures taken to contain the Corona virus pandemic, which forced many companies to close their doors. When employees are forced to work from home, organisations need […]

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Spread Responsibly: PR in a Fake News ‘Infodemic’ https://www.gcpr.net/blog/spread-responsibly-pr-in-a-fake-news-infodemic/ Thu, 26 Mar 2020 15:56:58 +0000 https://www.gcpr.net/?p=22863 “We are not just fighting an epidemic; we’re fighting an infodemic. Fake news spreads faster and more easily than this virus and is just as dangerous.” – Tedros Adhanom Ghebreyesus, director-general of the World Health Organisation, 15/03/20 Practicing responsible and effective PR in the midst of a fake news ‘infodemic’ gives a whole new meaning […]

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