PR blog & insights

GlobalCom’s Blog lists articles, insights and thought leadership pieces written by Public Relations specialists spanning all continents, in several languages.

Selected topics: Content Marketing | Lists and Checklists | Meta | Tips & Tricks


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Romania – Region Summary (Part of the Summary of Eastern Europe Market)

Market Landscape What are the major corporations across sectors that have decision-making units based in the region?There are a number of multinational companies with regional centres in Romania - some are based in Bucharest, others are…
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Poland – Region Summary (Part of the Summary of Eastern Europe Market)

Market Landscape: What are the major corporations across sectors that have decision-making units based in the region? Only a few years ago, most of the decision-making units for the EMEA region were located in Germany or Great Britain. In…
Progress Comms team
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New member in our family! Progress Communications from the Benelux

The GlobalCom PR Network is happy to introduce to you the newest member of our family: Progress Communications – or Progress in short – from the Benelux. With offices in Amsterdam, Netherlands and Antwerp, Belgium they service a wide range…
PRGATE Staff chance
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PRGATE has a new Senior Executive Director

PRGATE, GlobalCom PR Agency based Seoul, South Korea, has a new Senior Executive Director. Our longtime contact Gabriel Lee no longer works at PRGATE and we are happy to introduce Hae Won Lee. Ms. Hae Won Lee obtained a MBA from the Yonsei…
Staff Change Business Change Taktiq
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PR Agency Taktiq has a new Managing Director

Taktiq, GlobalCom PR Agency based in Prague, Czech Republic, has a new Managing Director - she will be the primary contact person for all GlobalCom Network issues. Lucia Brinzanik has worked in PR, marketing and communication for 14 years.…
hottest sectors for start-ups
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Hungary Region Summary: What are the hottest sectors for start-ups? And similar questions answered here!

Market Landscape What are the major corporations across sectors that have decision-making units based in the region? Pharma (Richter), healthcare (GE), road transportation (Waberer’s) automotive (Audis’ largest engine plant in the…
Greece Region Summary
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Greece Region Summary: What holds sway in your region – traditional or new media types and influencers?

Communication Environment What holds sway in your region – traditional or new media types and influencers? How is that changing?Mainly traditional media types (print: papers, magazines and electronic: TV, radio, online) and influencers…
Video Camera
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Command Attention: Social Event Marketing Strategies That Actually Work, Part V

Benjamin Franklin once said, “The best investment is in the tools of one's own trade.” Almost two and a quarter centuries later, and his advice is still spot-on. If you’ve been following this Master Class series or checked out our webinar…
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Czech Republic – Region Summary (Part of the Summary of Eastern Europe Market)

Market Landscape What are the major corporations across sectors that have decision-making units based in the region?Axis Communications, 2N, Linet (HQ), Hartmann Rico, Viscofan, T-Mobile, Vodafone, Volkswagen, Hyundai, Pilsner Urquell (HQ),…
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Croatia – Summary of Eastern Europe Market

Market Landscape What are the major corporations across sectors that have decision-making units based in the region? There are big corporate offices like McCan Zagreb or Dialog, an exclusive affiliate of Ketchum, but none are strong enough…
Video Wall
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Command Attention: Social Event Marketing Strategies That Actually Work, Part IV

“A minute of video is worth 1.8 millions words.” ~ Dr. James McQuivey, Forrester ResearchIf a picture is worth a thousand words, what is one second of video worth?According to Forrester’s Dr. James McQuivey, it’s 30,000 words.…
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Bulgaria – region summary (part of the Summary of Eastern Europe Market)

Market LandscapeWhat are the major corporations across sectors that have decision-making units based in the region?Bulgaria is a small market and most HQ and decision makers are based outside the country. This makes the process of making…