All of us know that Switzerland is simply made for sports activities, may it be hiking, biking or sailing on one of the beautiful lakes. Daniel Chardon, Managing Director of GlobalCom partner agency Chardon Communications, is also making use of these fabulous qualities of his home country for business. With its new “BIKE & HIKE COMMUNITY Magazine” Chardon Communications is the new media partner for the trade fair “Bike Expo” in Munich for 2009 and 2010. “The event will take place from the 23rd until 27th of July, which is simply the best time of the year for this type of fair”, explains Daniel Chardon. “They are expecting around 5.000 trade visitors and almost 50.000 private visitors.”
Besides being present with his own booth at “Bike Expo”, Daniel Chardon still managed to arrange another cooperation project with Munich Exhibition Center: „We are going to launch the „BIKE & HIKE Community Magazine“ for sportsmen in May. It will have a circulation of 92.000 copies and will be distributed in Germany and Switzerland by partners like “Intersport”, “Vaude”, “Migros Fitnessparks” and more.” 12.000 Magazines will be distributed during „Bike Expo“ at the entrances of Munich Exhibition Center.
And just in case you have not experienced it yet: Munich in July makes an excellent tourism and leisure destination!