By Leslie Billera, VP Marketing, Jennifer Connelly Public Relations
For clarity in all of your corporate communications, adhere to these tips. Not only will you showcase your polish and professionalism upon every interaction with your target audience, you’ll cut through the clutter with a commitment to quality content.
Create a confusion-free zone. Your prospects are barraged by hundreds of messages a day. Your company’s “narrative” needs to be clear, concise and easily-replicable both in written and verbal form. Clarify your story and stick to it. Read more