In the fast-paced world we live in, it’s no surprise that e-retail is becoming the preferred method of shopping. In fact, a study released by Forrester Research announced that e-retail spending is to increase 62% by 2016! Here are 3 explanations of why people are skipping the trip to mall and shopping online this holiday season:
Last year, I wrote about the security risks that come along with shopping online on Cyber Monday, but that didn’t seem to stop people from adding items to their shopping cart in 2010.
Early estimates indicate overall sales gains of about 20% from last year– consumers also ended up doing a lot of online shopping on Thanksgiving day and Black Friday. According to comScore Inc., for those two days combined, online shoppers spent about $1.1 billion– up more than 15% from $913 million in 2009. Read more
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