As a third culture kid (http://en.wikipedia.org/wiki/Third_culture_kid), currently living in Sweden, here is a list of things that are different in Sweden from what I have experienced in other countries.
As a third culture kid (http://en.wikipedia.org/wiki/Third_culture_kid), currently living in Sweden, here is a list of things that are different in Sweden from what I have experienced in other countries.
Today our series features Henrik Sjöbert of Springtime, GlobalCom PR Network partner in Sweden, who gives us some insights into “Tops and Flops” in the Swedish market.*
Jan von Baumgarten-Ståhlberg from GlobalCom’s partner Comvision in Stockholm provided the latest comment for PR Report magazine. The article was published in the surrent issue of the magazin (see image). Here’s the English original version of his comment:
In the first part of the interview Swedish PR expert Jan Ståhlberg reported on current trends such as Social Media and personalised press releases. Today he explains why it wouldn’t be recommendable to invite Swedish editors for dinner meetings and why one tends to find a completely different staff in editorial offices in summer than in the rest of the year.
In our international PR series today Swedish PR expert Jan Ståhlberg, shares some insights on current local PR and communications trends in the land of elks and IKEA. Read more
GlobalCom PR Network is a group of Public Relations and Marketing Communications agencies with 70 Offices in 60 countries worldwide. As an association of independent agency teams with a proven track record in their domestic countries our clients benefit from our local expertise and international presence. With more than 1,400 experienced PR consultants, GlobalCom PR Network is working as a global operating network. Our overall goal is to provide clients with the best, most cost-effective approach to multi-market PR.