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Plan B Alliance

Our mission is simple: as disruptors, we know how to stand out. We help brands do the same. Founded and led by a black African woman, we are a visionary agency built for the challenges of today and tomorrow. In many ways, we’re the best of both worlds: Former corporate professionals who created a pioneering agency. We are agile, yet seasoned enough to handle assignments across Africa and the Middle East.

Our approach to reputation management and communications:

  • Integrated and strategic
  • Quality over quantity
  • Research – knowing our clients’ business
  • Creativity counts – thinking outside the box
  • Delivering measurable results

Plan B Collective

Nearly a decade ago, we established a pioneering network of black-owned, independent Public Relations, Communications, Events & Activations agencies across Southern, East, West and Central Africa, as well as the Middle East.

We believe the arrangement to be the largest network of leading, majority black female-owned agencies committed to unlocking value for clients across borders.

Our Services:

Our approach is to invest the time to understand not just our clients’ communications needs, but also their business needs.

  • Public relations
  • Reputation management (Issues / crisis management)
  • Stakeholder relations
  • Media relations / Publicity
  • Event management
  • Media buying
  • Internal communications
  • Research management
  • Corporate gifting
  • Social media – Digital marketing and Influencer management
  • Partnership and sponsorship advisory

We’ve been privileged to work with remarkable clients across an array of sectors, including: finance & fintech, real estate, retail, gas & oil, non-profits, mining, logistics, sustainability, telecoms, sports, hospitality, public sector, and more.