Lucy Turpin Communications


UNICORN Markenkommunikation GmbH is a leading consulting firm specializing in brand strategy and design. We bridge the gap between brand strategy and design, between facts and emotions, between the mind and the heart. Our process focuses on developing successful brands, modernizing outdated ones, and ensuring that brands remain desirable. We are your partner for successful brand transformation.

UNICORN was founded in 2013 by Marc Brockmeyer. Since then, the agency has grown and become synonymous with successful brand transformation in both B2B and B2C sectors. We support ambitious managers in the effective development of their brands. With over 25 years of experience in brand strategy and design, we utilize our proven “Transforming Brands” method to drive your brand forward in a targeted manner. Our comprehensive offerings include brand consulting, strategy development, the realignment of all touchpoints—both digital and physical—and comprehensive brand management, all tailored to your individual needs.

UNICORN’s expertise in brand and business development is further reinforced by the addition of Lothar Bentlage in 2024. Lothar Bentlage brings 30 years of experience from Rügenwalder Mühle, where he was most recently the CEO. He played a pivotal role in transforming the company from a meat and sausage producer to a market leader in vegetarian products. His extensive experience and success make him an invaluable asset to our team and underscore our ability to develop innovative and successful brand strategies.

Our “Transforming Brands” method focuses on core business positioning, deriving a vision for the future that translates into today’s positioning. In just two months, we produce not only a well-founded strategy paper but also a tangible, living prototype. This process allows us to translate brand strategy into compelling brand and corporate design, and to take full control of brand management both online and offline.

Our holistic approach ensures that your brand is optimally positioned in all relevant areas, achieving sustainable success. We accompany you throughout the entire transformation process, offering bespoke solutions tailored to your specific needs. We place great emphasis on close collaboration and continuous communication with our clients to best realize their visions and goals.

At UNICORN, we believe that the best results are achieved when there is a profound understanding of a brand’s purpose and values. Our mission is to transform brands and contribute to a better future. Trust in our expertise and let us lead your brand to success.