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Today our series features Sophie Bernard, CEO of Point Virgule, GlobalCom PR Network partner in France, who gives us some insights into “Tops and Flops” in the French market.

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Welcome to the first part of our interview series providing insight into PR trends and local differences in PR practices from more than 20 countries*. Learn why you have to think French in order to do successful PR in France, how to get time challenged journalists to take time for a product launch event and become aware of the difference in Northern and Southern European punctuality in today’s interview with French PR expert Sandra Labérenne.

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