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concept social networkIn our weekly series about events in Public Relations this week we visit Turkey where our colleague Jack Jacob provides us with some insights on the current trends and developments regarding PR events.

Utilize Social Media channels for event promotion

Many firms these days are questioning the benefits of using social media in B2B events. At Promedia we believe all events whether B2B or B2C should have some presence on sites such as Twitter, LinkedIn and even Facebook to some extent. For example Twitter offers B2B event marketers a diverse network and is used heavily by industry professionals and B2B journalists. Read more