In our interview PR expert Vita Savicka explains how the financial crisis influenced PR practices in Latvia, she talks about the evolution of the local media landscape and general local differences in PR practices.
In part 1 of out Finland interview Jukka Laikari explained why Finnish editors are practically rooted at their desks these days and how creative PR agencies can work with and profit from this situation and other current trends. Today we learn more about the Finnish media landscape and some general practices companies should adopt for […]
Our global PR Series is featuring Vietnam this week: The communication specialists of VERO Public Relations are giving us an insight into the general development of PR and current media and communication trends. Recent PR examples demonstrate how to utilize these trends to do successful PR in Vietnam. The series is based on phone or face-to-face interviews and written […]
Last week PR expert Tadahisa Kimura reported on the still dominant role of traditional media in Japan, home of “the big 5”, the five national dailies with the highest circulation worldwide. Today Tadahisa Kimura talk about local PR specifics such as the unique Japanese „press club system“, something that international companies launching multi-market services and […]
This week our series on international PR will visit Japan. Tadahisa Kimura, General Manager at GlobalCom’s partner agency Kyodo Public Relations in Tokyo, informs about current trends in media and PR in Japan. Online and social media are becoming increasingly popular here, but traditional media like newspapers and TV still have the highest priority.
In part 1 of the interview our PR expert Vilma Bosticco we talked about current trends and influences on PR practices in Italy. Part 2 deals with general regional differences and special requirements for international PR in Italy.
Learn how the financial crisis influenced PR practices in Italy, how to intelligently integrate Social Media and classical press release distribution to fulfill the needs of today’s media professionals in Italy in our international PR series today.
Part 1 of our interview with Danish PR expert Jess Myrthu covered the growing appetite for Online PR, Social Media and other alternatives to traditional PR. In part 2 Jess Myrthu explains how PR practices in Denmark differ from other regions and what companies planning to do successful PR in Denmark should keep in mind.
Today our PR series is visiting Denmark. According to the map we posted some weeks ago, many people associate “Danish” with nice pastry. In PR the little Nordic country has developed a taste for Online communication, Social Media and other alternatives to classical PR as Jess Myrthu reports.