This post was first published by Nick Bird , Account Director at Spreckley, on Spreckley’s blog.
…. Choose early morning caffeine hits. Choose working with the latest pioneering technologies. Choose staying ahead of current events. Choose the opportunity to build a broad range of skills. Choose never having the same day twice. Choose helping to shape the future of your client’s business. Choose working with Apple Macs. Choose a central London office location. Choose a fantastic set of like-minded colleagues. Choose a Buzzfeed article as your water-cooler discussion. Choose building relationships with the biggest influencers in the media. Choose a career in PR.
For those making that choice a career in public relations can often boil down to two options. Go in-house or go-agency. Both have their merits, both have their limitations, but for the purpose of this blog I’m here to focus on life in an agency. So what are the benefits to agency life?