Posts

Malaysia - Skyscrapers at dawn
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Malaysia: AN EVENTFUL LIFE

Business to customer events such as interactive, hands-on sessions – think cooking and beauty workshops – restaurant or product review sessions and larger-than-life' events such as fashion shows and glamourous 'red carpet' cocktails are…
Malaysia - Skyscrapers at dawn
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Continental drift in modern PR? – Insight Malaysia

In our current series we are talking to PR experts around the world about the influence of social and digital media in their daily PR work. This week our GCPR Blog team talked to Alice Young of GlobalCom PR Network’s Malaysian partner agency…
Malaysia - Skyscrapers at dawn
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GlobalCom’s market barometer: Malaysia

This week the GCPR-Blog team talked to Alice Yong, Director of WYSE Communications Sdn Bhd, a Kuala Lumpur-based PR consultancy and partner of our international PR Network.* 1. Which industries/markets are booming at the moment in Malaysia? In…
Malaysia - Skyscrapers at dawn
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Global PR Perspectives – High Fashion in PR in Malaysia, part 2

Last week PR expert Alice Yong talked about the most important changes in the PR in Malaysia. Learn today in part 2 of the interview how important it is in a multi-racial country to be extra sensitive to the different local customs. 1.…
Malaysia - Skyscrapers at dawn
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Global PR Perspectives – High Fashion in PR in Malaysia, part 1

This week Alice Yong from Malaysia is talking about the latest trends and changes in PR in her region. Read in part 1 of the interview how traditional media is combined with social media and what PR for the Malaysia Fasion Week can look like.   1.…