PR Agencies in Poland
Find below our PR agencies based in Poland. These are the Partners that make GlobalCom Public Relations Network a league of the region’s top PR and Communications professionals and consultants.
Planet Partners
Core industries
Poland, a country of over 38 million people, lies at the heart of Europe. This attractive location, highly specialized staff and relatively low operating costs means that an increasing number of international corporations are choosing to locate their key divisions here. The Polish economy is strongly connected with industries based on advanced technologies. These include, among others, the automotive industry, aviation and aerospace (several dozen aviation companies operate in the Polish Aviation Valley), biotechnology, technological innovations in financial services and the outsourcing of IT services. The IT industry is considered to be an emerging star of the local economy.
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According to a report prepared by Kapsch BusinessCom, Poland has the greatest potential related to IT services in Europe, Africa and the Middle East. Polish programmers are among the best in the industry and its computer game market, with the famous “The Witcher” saga by CD Project RED, is globally renowned. Many investments in start-ups and non-public enterprises are also related to ICT security, the automotive industry of the future, banking and medical care.
The CEE region is typified by an openness to testing new technologies, which results in a rapidly changing media landscape. The communication market in this area is highly diversified and dynamic and so the appropriate adjustment of actions and tools to the unique situation of a given country significantly affects the success of business activities. Poland is seeing a definite shift towards new media, but traditional modes, especially printed media, still play an important role in B2B communication. The popularity of digital channels and influencers capable of reaching almost all age groups is still growing.
In terms of public relations, Poland enjoys a well-developed and matured industry, with a generous number of dynamic and experienced PR specialists and PR agencies working with companies from all over the world.
Cooperation with an experienced PR agency that knows the current reality of the local market and follows future trends is the key to success for investors and companies starting their business in this area. Through GlobalCom PR Network, the effective planning and coordination of public relations activities conducted in many countries is facilitated by the local experience of over 1,400 consultants from partner agencies in over 60 countries.