Posts

Fitness Tracker, Sports Watch
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SEPARATING THE FIX FROM THE FAD: An insight into the growing health and fitness habits that are here to stay

This month I can seamlessly predict what your daily media digestion will mainly consist of – I suspect you have just finished reading about the New Year being THE time to discover a new you? Or maybe you’re wincing at the reality of being…
Basketball ball on a white line
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How the Sixers Sold Fans on a Losing Campaign

The Philadelphia 76ers snapped their historic losing streak Saturday night in a blowout win over the Detroit Pistons.Their 26-game skid tied the 2010-11 Cleveland Cavaliers for the NBA’s longest. This masterful tank job has been a lightning…
Basketball ball on a white line
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Social Media 101 with Professor Ochocinco

Last Monday, New England Patriots wide receiver and reality television star Chad Ochocinco took an entire Emerson College social media class out to dinner in Boston. The venue was Inman Square’s All-Star Sandwich Bar, and the discussion was…
Basketball ball on a white line
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Celtics are Social Media Champs

If you’re a Boston Celtics fan who can’t score tickets and don’t get enough of your favorite players on television, you’re in luck: social media is here to help.The Boston Celtics is using social media in an effort to increase…