Posts
Kan skandaler undvikas?
De flesta företag slipper för det allra mesta att få tuff kritik. Skandaler är undantag och till och med att få rejält negativ publicitet i medierna är ganska ovanligt. Men när det trots allt händer kan det få besvärliga konsekvenser.
Faktiskt…
Can corporate scandals be averted? With good PR they can
On most days, companies will be able to avoid harsh public criticism. Corporate scandals are more of an exception, and getting really negative publicity in the media is quite unusual. But when it does happen, it can have dire consequences for…
How to Turn a Crisis into an Opportunity for Success?
The economy, way of working and overall way of life were challenged and changed during the pandemic. Some of those changes are here to stay, especially those related to everyday work. According to the BBC online working will bring flexible working…
The Israeli medias impact during the COVID-19 crisis
The Israeli media had and still has a significant impact on the public, mainly due to the traditionally high consumption of news as well as other content by the Israelis, who love to be “in the know”. This is true to both the older audience,…
Top 10 PR nightmares
Product recalls, scandals involving members of management, revelations about employee maltreatment - that's the stuff of PR executives' nightmares. The newly published 'PR Trend Monitor' by dpa subsidiary News Aktuell asked more than 500 PR…
How Vietnamese and American PR practitioners perceive the use of social media in crisis communication
In Vietnam, social media has become one of the most popular communication platforms. Despite the powerful effect of social media in conditioning a crisis, and the trend to integrate social media into crisis management strategies in many countries, Vietnamese…
Why Don’t Companies in Vietnam Use Social Media in a Crisis?
This is the third part of a series on crisis communication on social media in Vietnam by GCPR member EloQ Communications. We previously wrote about why companies who operate in Vietnam should use social media more for crisis communication. Now…
5 Reasons Why Companies in Vietnam Should Use Social Media in a Crisis
This is the second part of a series on crisis communication on social media in Vietnam by GCPR member EloQ Communications.
Practicing public relations in times of stability is challenging enough, but what about when something goes wrong?…
How to handle a PR crisis scenario (according to PR experts)
As part of her doctoral dissertation research, Clāra Ly-Le, director of EloQ Communications, interviewed several public relations experts in Vietnam on the subject of crisis communication. Clāra’s work focuses on social media, but the insights…
5 Tips for CEOs on How to Survive a PR Crisis
When a corporate crisis strikes, crisis communications is crucial for the survival of any company. In these turbulent times, the CEO must step up and take charge as the primary spokesperson. Unfortunately, countless examples of public relations…
3 PR Crisis Communications Lessons From this Winter’s MBTA Fiasco
We all understand that precipitation is part of being from New England, but commuting – especially these last few winter months – has certainly been a nightmare. More than 100 inches of snow crippled the MBTA, and I’m willing to bet many…
Dealing with cyber risks: An issue becomes a crisis when the media gets involved
We live in a digital age where we have to be aware of the many cyber risks that surround us. We have to be prepared for when our cyber security systems fail to protect us – because they will fail from time to time. In 2011, the personal information…