Find below a series of interviews with GlobalCom members regarding international PR, news about localisation challenges and other useful information on reaching global audiences through public relations.

Posts

Frog holding the globe
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Cleaner than a frog’s armpit – the joys of translation

Working in international PR, translations belong to our daily tasks. To make sure the content and correct meaning of articles, press releases or comments is transferred into another language we differentiate between translation and localization…
World Map in icons
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“Tops and Flops in global PR” – Wrap-up

In our interview series "Tops and Flops in global PR" we asked several PR consultants of our 70 partner agencies of the GlobalCom PR Network which PR topics and methods are especially successful in their respective markets and from which measures…
Czech Republic
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Czech Republic: Tops and flops in global PR

Today our series features Jan Hrabovský from Heretic PR, GlobalCom PR Network partner in the Czech Republic, who gives us some insights into “Tops and Flops” in the Czech market.   PR topics: tops and flops – what works best…
Spreckley Partners Ltd: GlobalCom’s Partner in the United Kingdom
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Tops and flops in global PR in the British healthcare market

Today our series features Pat Pearson from Firstlight PR, GlobalCom PR Network partner in the UK, who gives us some insights into “Tops and Flops” in the British healthcare market. PR topics: tops and flops – what works best in your market? The…
Germany
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Tops and Flops in global PR for Germany

Today our series features Daniel Pohl from 360Concept, a GlobalCom PR Network partner in Germany, who gives us some insights into “Tops and Flops” in the German market.   PR topics: tops and flops – what works best in your market? Our…
Turkey
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Tops and Flops in global PR for the Turkish market

Today our series features Jack Jacob of ProMedia GlobalCom PR Network partner in Turkey, who gives us some insights into “Tops and Flops” in the Turkish market. PR topics: tops and flops – what works best in your market? The common mistake…
Spreckley Partners Ltd: GlobalCom’s Partner in the United Kingdom
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Tops and Flops in the British market (with Duncan McKean)

Today our series features Duncan McKean, Account Director Telecoms at CCGroup, GlobalCom PR Network partner in the UK, who gives us some insights into “Tops and Flops” in the British market. PR topics: tops and flops – what works best…
Spreckley Partners Ltd: GlobalCom’s Partner in the United Kingdom
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Lost in translation, Part 1 – Marketing and Communications in Europe: 10 Dos and Don’ts

Europe and China are home to some of the world’s oldest traditions. Each continent has a vibrant and expansive history and a myriad of different cultures, beliefs and demographics. The two continents have been trading for centuries, but as…
Spreckley Partners Ltd: GlobalCom’s Partner in the United Kingdom
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Egypt: Tops and Flops in global PR

Today our series features Fatma Ahmed of MeaComS, GlobalCom PR Network partner in Egypt, who gives us some insights into “Tops and Flops” in the Middle East market.* PR topics: tops and flops – what works best in your market? Due…
Spreckley Partners Ltd: GlobalCom’s Partner in the United Kingdom
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Japan: Tops and Flops in global PR

Today our series features Mervin Chin of Kyodo PR, GlobalCom PR Network partner in Japan, who gives us some insights into “Tops and Flops” in the Japanese market. PR topics: tops and flops – what works best in your market? We…
Spreckley Partners Ltd: GlobalCom’s Partner in the United Kingdom
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Saudi Arabia: Tops and Flops in global PR

Today our series features Wael Sabri, Managing Director of Global Arabia, GlobalCom PR Network’s partner agency in Saudi Arabia - who gives us some insights into “Tops and Flops” in the Arabian market. PR topics: tops and flops…
Spreckley Partners Ltd: GlobalCom’s Partner in the United Kingdom
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UK: tops and flops in global PR with Charlotte Webster

Today our series features Charlotte Webster, Head of Clean Technology at CCGroup, GlobalCom PR Network’s partner agency in the UK - who gives us some insights into “Tops and Flops” in the British market.   PR topics: tops…