In part 1 of the interview with our PR expert Ricardo Durand we talked about current trends and influences on PR practices in Portugal. Part 2 deals with general regional differences and special requirements for PR in Portugal.
Learn how the financial crisis influenced the media landscape PR practices in Portugal and how the PR team of GlobalCom’s partner EDC in Portugal successfully utilizes new communication channels and PR opportunities in their daily work practices.
* The series is based on phone or face-to-face interviews and written input, therefore please excuse language mistakes which might reflect foreign language influences. Read more
Ricardo Durand of GlobalCom PR Network’s partner agency EDC in Portugal provided the current comment for PR Report magazine. The article was published in the recent issue of the magazine in German (see image) but as Ricardo provided his comment in English we are able to share the original version with you: