Ranging from important corporate and governmental announcements, to news and user information sharing, social media has been a huge part of our lives for more than a decade. Like it or hate it, social media platforms are simultaneously a time sink, a large entertainment network, a news and opinion dissemination tool and a lot more. Find below some of our thoughts and facts about it.

Posts

5 Major Marketing Trends to Prepare for in 2021
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5 Major Marketing Trends to Prepare for in 2021

The COVID-19 pandemic has dramatically changed the way businesses operate, and those who weren’t quick to adapt and embrace creative marketing solutions with innovative operational pivots were quickly sidelined by their competition. Months…
Social Media Management in the Age of Coronavirus
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Social Media Management in the Age of Coronavirus

Can you guess what the most blocked keyword in the world currently is? Unsurprisingly, it’s coronavirus. COVID-19 is upending life as we know it, making the new normal anything but. Everyone, brands included, is adapting to a world that’s…
How Social Distancing is Changing Social Media
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How Social Distancing is Changing Social Media

Over recent months, we have seen dramatic changes in people’s lives and routines around the world. With many of us self-isolating and staying home to mitigate the spread of COVID-19, our collective attention has turned to online social platforms…
8 Tips for Your LinkedIn Profile
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8 Tips for Your LinkedIn Profile

The career network is currently very popular – and not just in North America but also internationally. That´s why it is even more important to have a well-maintained profile that arouses interest. We give tips that anyone can realize.LinkedIn…
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Why Don’t Companies in Vietnam Use Social Media in a Crisis?

This is the third part of a series on crisis communication on social media in Vietnam by GCPR member EloQ Communications. We previously wrote about why companies who operate in Vietnam should use social media more for crisis communication. Now…
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5 Reasons Why Companies in Vietnam Should Use Social Media in a Crisis

This is the second part of a series on crisis communication on social media in Vietnam by GCPR member EloQ Communications.Practicing public relations in times of stability is challenging enough, but what about when something goes wrong?…
Event Marketing Fishing
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Command Attention: Social Event Marketing Strategies That Actually Work, Part II

Give a man a fish and you feed him for a day; teach a man to fish and you feed him for a lifetime ~ Chinese proverbYou know what they say – give a man a fish and you’ll feed him for a day; teach a man to fish, and he’ll be out on the…
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Oh, Snap! Why Your B2B Brand Should Be On Snapchat

This post was first published by Melissa Drozdowski on Interprose’s blog, Interprose Voice.Several weeks ago, my family and I attended my daughter’s cheerleading championships. Upon entering the arena, a torrent of candy-colored signage…
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The Tweets, They Are A’Changin…

This post was first published by Melissa Drozdowski on Interprose’s blog, Interprose Voice.As the old saying goes, “Nothing stays the same but change.” And for Twitter users, there are some rather interesting changes afoot. As the…
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Make Your Voice Heard: A How-to Guide to LinkedIn Pulse

Do you have something to say? Did you just attend an amazing event like SXSW and want to share your key takeaways with your professional network? Or are you seeing trends in your industry that you want to talk about? The list of topics where…
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The ‘Twitter-verse’ is Changing – For the Better or Worse?

This post was first published by Brandon Reid on March Communications' blog M+PR Nonsense.In the world of social media, it is crucial to stay on top of the latest trends and developments. In fact that is exactly what many social platforms…
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I ‘Gram Therefore I Am: Instagram for Marketers

This post was first published by Hailey Melamut on March Communications' blog M+PR Nonsense.As a self-proclaimed Instagram aficionado (shameless plug to follow me @haileymelamut), I spend more time than I care to admit thinking of aesthetically-pleasing…