Dude, Do You Even Wiki? A Wikipedia Master Class, Part IV
This post was first published by Melissa Drozdowski on Interprose’s blog, Interprose Voice.
Well, we finally made it – we’ve come to the final whistle stop in our Wikipedia Master Class journey.
So, what’s…
Dude, Do You Even Wiki? A Wikipedia Master Class, Part III
John Green, author of that four-hanky tearjerker The Fault in Our Stars once said, “Oh, Wikipedia, with your tension between those who would share knowledge and those who would destroy it.” It’s probably the purest description I’ve heard…
SEO: Mind your reader
This blog post is published by Markus Engel, Communication Consultants
Have you heard of SEO? Of course, you have. Search engine optimization has been around for a while. Optimizing your website, to increase its online visibility in a web…
Dude, Do You Even Wiki? A Wikipedia Master Class, Part II
“A Wikipedia article is a process, not a product.”
– Clay Shirky, writer and social media theorist
Welcome back to our Wikipedia Master Class series. In the first instalment, we covered the question of how to know whether your brand…
Man bites Dog…
This post was first published by Luke Frost, PR Deadlines, Sydney - Australia
Well that headline makes no sense. Or does it? Let’s think about those words - and how they might possibly relate to information technology.
The message is…
Wikipedia Page Creation – Dude, Do You Even Wiki? A Wikipedia Master Class, Part I
Talk about chutzpah. In case you missed it, Burger King recently pulled off a brazen stunt using emerging voice technologies. In a cheeky TV spot, the fast food giant tricked Google devices into reading Wikipedia’s article about its flagship…
Advertising and 2018 FIFA World Cup: how to earn and not be caught offside
This post was first published by Alla Shupineva, 4D Business Communication Agency, Russia
The World Cup will be held on June 14, 2018 in Russia. The events that unite millions of people from all continents have inevitably become not only…
I’ll be back… – innovation in companies
The word “innovation” undergoes a full declension in recent years, substituting a wide array of terms used to describe something new or modern, especially in the technical or technological fields as well as computer sciences. I personally…
ICCO 2017: Paths for PR – Embracing completely new skills in a field where 95 % of business is about promise making
From left, Charlene Corrin, GM from ICCO and Rami Kangas, Drama Queen Communications/GlobalCom PR Network
“If something matters enough, the news will find you”. Something in those lines was said by Ketchum CEO and chairman Rob Flaherty…
Writer Pens Killer Headline…and You Won’t Believe What Happens Next!
This post was first published by Melissa Drozdowski on Interprose’s blog, Interprose Voice.
You’ve seen a million clickbait headlines, just like the one at the top of this post. They’re catchy. They’re clever. They’re abrasive and…
Lokal närvaro, nordiska vingar och global räckvidd
Inom GlobalComPR Network har vi nu format ett nordiskt nätverk. Det handlar både om att kunna erbjuda våra kunder nordisk närvaro lika enkelt som nationell, men också att vi kan nyttja varandras specialistkunskaper. Vi pratar ofta om att…
Det är kärnorna i Äpplet som säkrar återväxten
This blog post was first published by Jakob Mjöbring, Punkt PR (Umeå, Sweden), at the Swedish magazine Resumé.
"So we need to be true to who we are. And remember what's really important to us. That's what's going to keep Apple, Apple:…