Where the Rubber Meets the Road – Driving Success with the Fission Startup Model









This post was first published by Melissa Drozdowski on Interprose’s blog, Interprose Voice.

Our team has recently been lucky enough to work with the 80edays China Team, which has been an experience that is simultaneously fun, rewarding, and educational. 80edays aims to help accelerate the transition to sustainable mobility with the world’s largest and most competitive all-electric car rally. The China Team car, a DENZA, is piloted by PHNIX ECO-Energy Solutions CEO Andrew Yi Zong.

 Read more

PR for Startups: Breaking the Media without Breaking the Bank

This post was first published by Hanah Johnson on March Communications‘ blog PR Nonsense.

For startups, garnering media attention among a sea of other new businesses is a common challenge, and oftentimes slips to the bottom of priority lists. During a company’s early stages, tight budgets mean entrepreneurs can rarely afford to hire PR firms, or even in-house specialists.

Yet, good press coverage stands as one of the biggest drivers of success for startup businesses. In fact, survey results have shown that startup companies that engage in PR campaigns are 30 percent more successful in getting funding within one to three months than those that don’t.

 Read more